Summit Legal: First Page for 8 Competitive Practice Area Terms

Summit Legal Group had a premium website that looked great but performed terribly. Page speed was 2.8 seconds on mobile, there was no internal linking strategy, and their practice area pages were thin. We rebuilt the technical layer, rewrote all practice area content with proper E-E-A-T signals, and implemented FAQ schema across 14 pages. Within 90 days they held first-page positions for 8 of their 10 target terms, including “personal injury lawyer” in their metro.